People

Doug Levy, Chief Executive Officer

It's no secret that being the founder and chief executive officer of a groundbreaking marketing agency requires brains, energy and dedication. But Doug Levy's passion extends far beyond the marketing world. In addition to leading imc², he has found time to complete nine 150-mile bike rides and, along with his wife, Alyce, leads a cycling team that has raised more than $1 million for the National Multiple Sclerosis Society.

Doug focuses his energies on evolving the company's vision and strategy to ensure that imc² is providing the best services and most meaningful results to its clients. Since starting the agency in 1995, he and his team have worked with clients such as Procter & Gamble, The Coca-Cola Company, Pizza Hut, Pfizer and GlaxoSmithKline to redefine what marketing means. Under his leadership, imc² has won accolades not only for its strategy, design and technology achievements, but also for the company's enviable record of client satisfaction and assembled staff of top-ranked professionals.

Before founding imc², Doug proved himself to be a highly successful entrepreneur. His venture to create an online information and resource tool for college students, called Internet University, caught the attention of ABC Sports. Before you could say "prodigy," Doug had developed the ABC Sports Monday Night Football website, added a host of major brands as clients and formed what is now imc². Prior to that, he started a discount textbook business called Campus Text at the University of Pennsylvania. A summa cum laude graduate of the Wharton School of Business at the University of Pennsylvania, Doug earned a Bachelor of Science in entrepreneurial management and a Bachelor of Arts in urban policy. Doug lives in Dallas and enjoys spending time outdoors with his wife and two young daughters.

Doug Levy on LinkedIn

Marc Blumberg, President, imc²

What's the next big thing in marketing? Marc doesn't just know what it is. Chances are he’s thinking, writing, and talking about it—often in public, but more importantly, with the people responsible for moving our clients’ brands forward.

Marc’s passion and vision for what’s next are only rivaled by his intense focus on our people, work, client relationships and financial results. He understands that the company’s vision—to transform the world of marketing—is only possible if we match our bold ideas and fresh thinking with work that gets results. He has been instrumental in developing and advancing the agency’s relationship with a number of the agency’s clients over the years, including GlaxoSmithKline, Procter & Gamble, the Coca Cola Company, the Art Institutes and Blockbuster.

Before joining imc² in 1997, Marc was a strategy consultant for Gemini Consulting's MAC Group and for the New England Consulting Group. There, he gained valuable experience leading teams, managing client engagements and developing strategies in a variety of industries. An accomplished strategist with exceptional marketing knowledge and experience—including digital and emerging media—Marc has spent his professional career consulting with FORTUNE 500 companies. Marc holds a Bachelor of Science in economics from the University of Pennsylvania's Wharton School of Business.

Marc Blumberg on LinkedIn

Hensley Evans, President, imc² Health and Wellness

What does Hensley do when she's not delivering strategic insight and leading the direction of imc² Health and Wellness? Oh, not much. Just climbing 1,000-foot sheer rock faces. Or crossing the Andes on motorcycle. Or lounging around the 250-year-old barn she calls home.

OK, so her life at work might not be quite as adventurous, but it's anything but dull. Hensley’s experience developing marketing innovations in health and wellness has helped solidify her reputation as a well-respected leader in the industry. Her hands-on approach to developing groundbreaking solutions for a number of leading healthcare companies and their brands—including Lilly, GlaxoSmithKline, Pfizer, EMD Serono, Shire, Genentech, Novartis, Barr, Ortho-Biotech, Noven, and Schering-Plough—was instrumental in the decision to create imc² Health and Wellness, concentrating the knowledge, experience and talents of the industry’s leading health marketing experts into a powerful and efficient team.

Before imc², Hensley was president of Harte-Hanks' Interactive group. During her four years there, Hensley led the strategic planning and development of online and offline marketing programs for clients in a variety of industries, including Amgen, Mercedes-Benz, Jiffy Lube, Bank of New York, Abbott Labs and Rhodes Furniture. Before that she was a senior manager with Andersen Consulting's Strategy practice and spent 10 years as a financial and strategic consultant with Price Waterhouse. Hensley earned her MBA in finance from the University of Pennsylvania's Wharton School of Business and her Bachelor of Arts in economics from Duke University.

Hensley Evans on LinkedIn

Ian Wolfman, Chief Marketing Officer

Remember Tom Cruise in Jerry Maguire? Sit and listen to Ian rave about the limitless possibilities of digital marketing, and you might think you're talking to Jerry himself. His passion is that contagious.

But Ian's no actor. He's a bona fide expert at identifying innovative ways to help clients and prospective clients leverage digital, emerging and more traditional media to achieve business objectives and deliver measurable marketing results.

Ian has served as a pioneer in the marketing arena for over a dozen years, founding a variety of businesses, including one of the Web's first online event and promotions companies and an online music channel that became the emerging artists channel on Kazaa.

At imc², Ian has worked tirelessly to strengthen relationships with several of the agency’s largest and most important clients, including Pizza Hut, Blockbuster, Procter & Gamble, Pfizer and GlaxoSmithKline. Ian is often involved in training and corporate evangelism for imc²'s clientele.

In addition to industry advocacy, Ian instructs a class for the full-time and professional MBA programs at the Cox School of Business at SMU that explores the spectacular evolution of marketing and the vision of a marketplace transformed by the attitudes, expectations and behavior of people, as well as enabling technologies. The class, first taught 10 years ago, was the first Internet curriculum developed for the business school.

Before coming over to imc², Ian worked in sports marketing and general advertising on accounts like the NFL, Nokia, Corona and Bombardier.

He received his MBA from the Cox School of Business at SMU and his Bachelor of Science in corporate communications from the University of Texas.

Ian Wolfman on LinkedIn

Bryan Bradley, Senior Vice President, Partners and Alliances

Darrell Carpenter, Senior Vice President, Finance

Jimmy Hale, Senior Vice President, Technology and Project Management

As a 30-year runner and three-time marathoner, Jimmy Hale knows a thing or two about setting goals and attaining them. imc²’s senior vice president, technology services and project management lives by the creedo “Care more and more about less and less,” which helps him to focus on what’s most important and not let minor distractions take over.

Keeping that motto in mind helps Jimmy ensure imc² delivers technology solutions that support client needs and maintain technical and industry best practices. He works to balance the strategic technology direction with the tactical delivery needs, resulting in end-to-end solutions that match exceptional thinking with pain free implementation—constantly refining the agency’s project management approach to ensure the highest standards in performance, reliability, scalability and accountability.

Jimmy has over 20 years of experience in software and system development, with the last 12 years spent directly involved in the Internet, Web development and Web operations. He has led large delivery teams in highly complex and intense environments.

As the director of Web services for GTE, Jimmy helped the company determine and execute their initial movement into the online space. Most recently, Jimmy served as vice president for Neiman Marcus Online. While there, he built and ran the systems supporting their online and catalog businesses. Jimmy holds a Bachelor of Science in computer science from North Carolina State University.

Jimmy Hale on LinkedIn

Mark McKinney, Senior Vice President, Engagement Marketing

With a Ph.D. in psychology and a profound love of great, sometimes quirky and always soulful music, Mark is uniquely suited to his role as senior vice president of engagement marketing—understanding that the various paths to the heart and mind are as winding and twisted as they are entertaining, educational and occasionally even spiritual.

While this combination of smart with heart is a huge natural advantage, Mark’s journey to imc² was preceded by an extraordinary career in advertising and marketing where he served in various roles at companies including Multimedia Learning, Inc., Align Mark – A Thomson Company, Rare Medium and Adea Solutions. Most recently, he was the general manager of Tribal DDB Dallas, the interactive arm of advertising giant DDB.

As the senior vice president of engagement marketing at imc², Mark ensures that our strategy, creative and account teams are aligned on the end product and that our client commitments are kept—period. He’s an unapologetic guardian of the work, constantly challenging our team to deliver industry-leading solutions that strengthen engagement between brands and people. Mark’s meticulous attention to detail is only rivaled by his unparalleled grasp of the big picture, and he’s established an almost mythical reputation around the agency as someone who can get anything done, superhero fast.

Some of Mark’s clients at imc² include The Coca-Cola Company, Freeman, Blockbuster Online, Pizza Hut, Samsung, Omni Hotels and GlaxoSmithKline, among others. Mark is a magna cum laude graduate of the University of Texas at Arlington, where he earned his doctorate in psychology. His first career was as a professor, initially at the University of Nebraska Medical Center and later at the University of North Texas Health Science Center at Fort Worth, where he was a tenured professor in the Department of Medicine. When not leaping tall buildings and keeping the world safe for marketing, you can find Mark at the keyboard where he has authored over 100 published articles in the scientific and lay press, as well as book chapters on the effects of stress on health.

Mark McKinney on LinkedIn

Chris Mycek, Senior Vice President, Managing Director

Chris Mycek, imc²'s managing director of our New York and Philadelphia offices, isn't just interested in adventure, he embodies it. An avid skier, Chris and his family hit the slopes at least 30 times a year. When warmer weather arrives, you're likely to find him taking in some fresh air from his motorcycle. He's trekked over 100,000 miles in the past 20 years!

Chris' adventurous spirit has led him through an already storied career that began with 10 years in sales management at Johnson & Johnson, where his team regularly ranked among the top 10 percent. His experience eventually led him to Medical Broadcasting Company/Digitas Health, where he climbed the ranks to senior vice president, Strategy & Business Development and worked with many of the top pharmaceutical brands.

Following his entrepreneurial passion for e-marketing and emerging channels, Chris helped launch Steve Case's start-up Revolution Health in 2006 as vice president, sales. imc² recognized him as the ideal person to lead our entire Philadelphia office, in addition to our expansive health and wellness practice, and put him to work building client relationships. Chris also oversees all business operations for the office and new business development for our health and wellness operations.

His professional life has led him in many directions, but even an adventurer like Chris admits that at the end of the day, he's a family man first. Most of his activities revolve around his three kids, Hunter and twins Emily and Spencer.

Chris earned a Bachelor of Arts in economics from Middlebury College in Middlebury, Vermont.

Chris Mycek on LinkedIn